As new NSSF® research reveals, millions of first-time gun buyers decided to purchase their very first firearm during COVID-19. January 2020 started out with a strong SHOT Show®, followed by buzz surrounding background check figures on firearms with NSSF-adjusted NICS data showing year-over-year increases of 19 percent in January and 17 percent in February. Mid-March...
A new group of voters may change the course of the Presidential election as both the COVID-19 pandemic and nationwide protests have led to a surge in new gun owners. Many activists believe and are leaning towards Pro-Second Amendment candidates in upcoming elections. Watch as spokesperson for Gun Owners of America, Antonia Okafor Cover, gives...
As we come to the close of the year, it’s worth looking back on some of the key influences of the year. Overall, the industry was up this year by almost any measure: NICS checks, hunting licenses, and product sales. Demand was driven by all sorts of factors, including election and political impacts, fears spurred...
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